Brooke Sellas

Join Brooke Sellas, Founder and CEO of B Squared Media, as she unveils the power of social care in transforming customer experiences. Discover how businesses can enhance engagement through proactive social listening and the innovative use of AI tools. Brooke emphasizes the need for genuine interactions over superficial content, explaining her 'care method' to foster loyalty. She also discusses navigating the complexities of ownership in social care roles within organizations, highlighting the impact of community and feedback on successful marketing strategies.

Brooke Sellas, an award-winning CEO of B-Squared Media, shares her expertise on maximizing LinkedIn for B2B success. She dives into innovative strategies like thought leadership ads that enhance brand visibility and effective engagement techniques using dynamic content. Brooke also discusses personal branding, the shift from traditional blogging to engaging LinkedIn articles, and the power of storytelling in creating connections. Tune in for actionable tips that will transform your LinkedIn strategy!