Britney Muller, AI and machine learning expert, discusses the explosion of AI and the importance of making technical information accessible. She explains how large language models work and talks about AI-generated content and its limitations. The impact of AI on writers and content accessibility is also discussed, along with newsjacking and the use of AI for writing and other tasks.

In this conversation, Britney Muller, Founder of Data Science 101 and former SEO scientist at Moz, shares her insights on integrating AI into marketing strategies. She discusses specific AI use cases for SEO and emphasizes the impending impact of AI on marketing professionals over the next 3 to 5 years. Britney also offers valuable advice for those new to machine learning, highlighting the importance of continuous learning and ethical considerations in technology. With a focus on online education, she explores the evolving landscape of SEO automation.