Brian Clark

In this engaging discussion, Brian Clark, a serial entrepreneur and founder of Copyblogger, shares insights on launching successful online businesses after 50. He explains how experience and networks boost Gen X entrepreneurs' chances of success. Brian emphasizes turning expertise into income through client services and scalable digital products. He also highlights the freedom of a lifestyle-first business, the power of Substack for creators, and the importance of listening to audience feedback for co-creating offers. Discover how to build a thriving business while still employed!

Brian Clark, Founder of Copyblogger and Longevity Gains, shares his experience of selling parts of his company and his shift in values. They also discuss the financial influence of baby boomers and the misconception of marketing to older demographics. The chapter concludes with Brian emphasizing the importance of passion and purpose in work.

Brian Clark, former lawyer turned online entrepreneur and founder of Further, dives into the evolving retirement landscape for Gen Xers. He discusses the shift from traditional retirement to 'unretirement,' emphasizing resilience and adaptability. Clark shares his journey from discontent in law to thriving in content marketing, urging listeners to monetize their expertise. He also highlights the value of experience in entrepreneurship, explores lifestyle choices like relocation, and offers insights on embracing change in a tech-driven world.

Brian Clark, founder of Further and Longevity Gains, is a serial entrepreneur and content marketing pioneer. In their conversation, he shares his journey from a successful digital business to exploring the longevity economy. He highlights the struggles men face during midlife transitions and the need for more male voices in this space. Clark discusses his initiatives aimed at the 50+ audience, focusing on the abundant opportunities for entrepreneurship in aging, while also urging businesses to adapt to the wealth and needs of older consumers.

Brian Clark, founder of Copyblogger and an influential figure in content marketing, shares his insights on the evolution of the field. He delves into the importance of empathy and authenticity in creating resonant content. Clark discusses strategies for mastering content curation amidst market saturation and the significance of storytelling in shaping a business's value. He also explores the relationship between technology and creativity, emphasizing understanding user needs for innovation. Get ready for a thought-provoking dive into the world of content and entrepreneurship!