Anastassia Laskey

In this engaging discussion, consultant Anastassia Laskey shares her insights on the shifting landscape of consulting. She reveals why many are failing with 'soft' value propositions and emphasizes the need for 'hard' propositions that align with measurable outcomes. Topics include the importance of targeting specific organizations, the challenges of cold outreach, and the detrimental impact of AI on generic services. Anastassia also humorously addresses the need to understand audience awareness to effectively engage potential clients.