Alex Zaccaria

Rebecca Bellan interviews Alex Zaccaria, co-founder and CEO of Linktree, discussing scaling the freemium model, challenges and benefits of fundraising internationally, and how Linktree changes content curation for creators.

In this conversation, Alex Zaccaria, the founder and CEO of Linktree, shares insights on his platform's explosive growth, gaining 20,000 new signups daily with minimal marketing spend. He explains how Linktree simplifies social media linking, making it a must-have for users. The discussion also delves into the importance of team dynamics in software development and the unique role of influencers in driving organic growth. Alex reflects on navigating success and innovation, showcasing how creativity is key in a competitive landscape.