Adam Gross
Former CEO of Vimeo, Heroku, and executive at Salesforce and Dropbox; expert in product-led growth strategies.
Best podcasts with Adam Gross
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Apr 26, 2024 • 42min
20Growth: Inside Dropbox, Salesforce & Heroku's Product-Led Growth Engine; What Works & What Doesn't | Why Startups Doing Paid Under $100M ARR are not PLG | Why PLG is a Business Model, Not a Go-To-Market Motion with Adam Gross, Former CEO @ Vimeo
Adam Gross, the former CEO of Vimeo and Heroku, shares his expertise in product-led growth (PLG) strategies. He reveals key insights from his experiences at Salesforce and Dropbox, discussing customer acquisition and growth mindset. Adam argues that PLG is a comprehensive business model, not just a go-to-market motion, and explains why startups with less than $100M ARR often misidentify as PLG. He emphasizes the importance of aligning sales within a PLG framework and offers advice on optimizing growth channels for long-term success.
Mar 22, 2024 • 28min
SaaStr 732: What It’s Like Running a Profitable $400M Public SaaS Company with Vimeo CEO Adam Gross and SaaStr CEO and Founder Jason Lemkin
Learn what it's like to run a $400M Public SaaS company with Vimeo CEO Adam Gross and SaaStr CEO Jason Lemkin. Topics include balancing self-serve and sales-led motions, managing different ICPs, avoiding over-monetization, AI in the future, and more.
