Leveraging AI
54 | Supercharge your Revenue Operations to Unlock New Efficiencies and Profits with Michael J. Goldrich
Jan 16, 2024
Michael J. Goldrich, AI expert, joins Isar Meitis to discuss how to supercharge revenue operations using AI. Topics include building an AI strategy, rethinking workflows with AI, impact across departments, and the skills needed for AI executives. They also discuss hiring during the transition to AI, automating tasks for efficiency and revenue, and the importance of finding the right AI solutions instead of seeking small gains in business processes.
27:15
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Quick takeaways
- Integrating AI in revenue operations can break down data and organizational silos, leading to improved business efficiencies.
- Launching an AI transformation requires educating employees about AI, forming a task force, and identifying AI-infused processes across departments.
Deep dives
The Role of AI in Revenue Operations
AI can be leveraged in revenue operations (rev-ops) teams to streamline processes and create higher efficiencies, leading to increased revenue for less effort. The integration of AI in rev-ops helps break down data and organizational silos, leading to improved business efficiencies. The idea of creating an AI rev-ops officer or committee dedicated to implementing AI-infused revenue generating processes within a company is explored.
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