Indie Hackers #282 – Media vs Tech, Twitter Monsters, and Making Millions From Content with Steph Smith of a16z
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Jun 3, 2023 
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Accidental Inspiration
- Courtland Allen subscribed to Nathan Barry's publication Every
- He found an AI idea, only to realize it originated from his own tweet.
Steph Smith's Rise
- Courtland Allen recounts Steph Smith's journey from self-taught coder to influencer.
- She shared projects on Indie Hackers, grew a blog, ran Trends, and now hosts the a16z podcast.
Content as Leverage
- Channing Allen learned about leverage from Naval Ravikant's tweet thread but only understood content leverage after observing Steph Smith.
- Smith's viral hits proved the power of content in building equity and attracting opportunities.