How to Monetize Your Content Business

Sally Kohn: I think podcasts are really special in that way, because it takes forever to convert people. She says there's a huge spectrum of how much you want to use revenue-boosting tactics like photo ops and events. Kohn: It's rare where you should ever gate a podcast or make money from the RSS feed. But with My First Million, we let all creators monetize everything outside of the podcast feed itself. The latter is way bigger.