The AI for Sales Podcast AI's Impact on Sales Development
4 snips
Nov 29, 2025 Wesley Baker, an SDR leader at Nextiva, shares his insights on AI's transformative role in sales development. He emphasizes that AI is here to enhance rather than replace SDR roles, highlighting the crucial balance between automation and customer experience. Wesley discusses the evolving landscape of qualifying inbound opportunities and the potential risks of fully automating interactions. He also touches on the importance of effective handoff strategies and the need for continuous learning in the AI-driven sales environment.
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Conference Takeaways And Gen Z Lessons
- Wesley Baker met many SDR leaders at the SDR Leader Conference and found validation for common challenges and solutions.
- He emphasized learning about managing Gen Z and bringing those lessons back to Nextiva's SDR team.
Put Customer Experience First
- Prioritize customer and prospect experience when applying AI to outreach and operations.
- Keep humans in the loop so escalations and nuanced issues still get personal attention.
Automate Handoffs With Custom GPTs
- Use custom GPTs to standardize call notes and speed handoffs between XDRs and AEs.
- Automate transcription-to-framework summaries (Wes uses SCOPE) so account executives get concise, consistent context.
