The Morning Brief

Has ONDC Managed To Take On Amazon And Flipkart?

Sep 17, 2024
Anirban Chowdhury, a knowledgeable commentator on e-commerce strategies, joins Suraksha P to explore the ONDC initiative's journey and impact. They discuss how ONDC, aimed at empowering small sellers, has achieved significant milestones, including onboarding 2 lakh sellers. The conversation dives into the competitive landscape against giants like Amazon and Flipkart, highlighting the unique logistics model and the Saarti initiative tailored for tier two cities. Challenges remain, but ONDC's commitment to democratizing e-commerce shines through.
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