Y Combinator Startup Podcast #156 - Amber Atherton and Iba Masood
Dec 18, 2019
Amber Atherton, founder and CEO of Zyper, and Iba Masood, co-founder and CEO of Tara AI, share their insights on navigating the fundraising landscape. They discuss their unique approaches to securing Series A funding and the importance of selecting the right investment partners. The conversation highlights the challenges female founders face in a male-dominated industry and the need for authenticity in business communications. They also delve into the role of community, the psychology of fundraising, and the significance of aligning values with investors.
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Investment Memo
- Write an investment memo to explain your company's value proposition.
- This memo should outline the problem, solution, potential, and perceived risks.
Tara AI's Pivot
- Iba Masood's seed fundraising was challenging, but after pivoting to Tara AI, fundraising became much easier.
- Tara AI secured $2.8 million after the pivot, leading to a $3 million seed round.
Choosing Investors
- Prioritize the partner and their expertise over the fund's brand when choosing investors.
- Focus on individuals who understand your market and can provide valuable support.