Explore a powerful 10-question framework to refine your business in just 90 days. Discover how to identify your biggest challenge and align your team's focus for greater impact. Learn to understand your ideal customer and position your brand effectively. Uncover innovative strategies for leveraging your unique advantages and carving out a competitive edge. Plus, delve into the secrets of sharing exclusive content to gain an advantage in your market. Get ready to walk away with actionable insights!
Identifying the biggest current challenge helps entrepreneurs focus resources effectively to unlock significant growth within their business.
Defining a core objective for the team ensures alignment and accountability, fostering a culture of continuous improvement over the next 90 days.
Deep dives
Identifying Key Challenges
The first essential question focuses on identifying the business's biggest current challenge and determining the next actionable step to address it. This process emphasizes the need for business founders to pinpoint one key constraint that, once resolved, could significantly enhance the overall efficiency of their operation. By doing so, entrepreneurs can filter out countless distractions and utilize their limited resources effectively, placing more focus on the critical tasks that will unlock growth. Regularly revisiting this pivotal challenge helps maintain momentum and clarity within the team, preventing the accumulation of an endless to-do list.
Establishing Core Focus and Accountability
The second question emphasizes the importance of defining a core focus for the team over the next 90 days, along with clear metrics for measurement and responsibility. This approach encourages teams to streamline their efforts towards one primary objective, whether that involves improving sales or reducing churn. Regular tracking of progress and accountability fosters a culture of continuous improvement and ensures that all team members are aligned and aware of their contributions towards achieving this focus. Such clarity allows organizations to avoid overwhelming their teams with excessive information, instead promoting straightforward communication and alignment.
Understanding and Innovating for Customers
The third key point revolves around deepening the understanding of the ideal customer and the unique problems they face, which can drive innovation within the business. By articulating who the target customer is and the specific challenges they wish to solve, companies can tailor their products more effectively to meet customer needs. This understanding is vital for positioning the business strategically in the marketplace, enabling leaders to differentiate their offerings through unique value propositions. Engaging directly with customers through calls or surveys can provide valuable insights that inform product development and overall business strategy.
What if 90 days from now, your business was sharper, more focused, and positioned for real
growth? In this episode, Dan walks you through a simple but powerful 10-question framework
designed to help you identify your biggest challenge, clarify your team’s focus, and uncover new
opportunities to stand out in your market.
This is the same exercise that 7- and 8-figure founders in DC BLACK worked through on their
recent trip to Phuket—a way to step back, reset strategy, and get clear on what matters. Grab a
pen and follow along. You might walk away with a concrete plan for the next 90 days.
Want the worksheet? Newsletter subscribers get it for free.
Sign up at (https://tropicalmba.com/subscribe) to grab your copy.
CHAPTERS
(00:02:16) Biggest challenge and next steps
(00:05:20) Focus
(00:07:11) Understand your customer
(00:11:32) Positioning
(00:14:42) Innovation and unique advantages
(00:20:02) Network
(00:21:44) Business model
(00:23:53) Team
(00:25:25) Cadence & leadership
(00:27:21) Bonus
CONNECT
Dan “at” tropicalmba dot com
Ian “at” tropicalmba dot com