Lenny's Podcast: Product | Growth | Career

Mastering product strategy and growing as a PM | Maggie Crowley (Toast, Drift, Tripadvisor)

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Nov 5, 2023
Maggie Crowley, VP of Product at Toast and former leader at Drift and TripAdvisor, shares her insights on excelling in product management. She emphasizes the critical traits of successful PMs, such as simplification and proactive communication. Maggie provides a step-by-step guide to crafting impactful product strategies while cautioning against being overly data-driven. She also discusses the personal and professional growth that comes from content creation, highlighting the importance of authenticity in building a career.
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ADVICE

Simplify Your Writing

  • Simplify writing by reading it aloud to identify overly complex sentences.
  • Get feedback to ensure clarity and conciseness.
ADVICE

Further Simplifying Tips

  • Cut unnecessary adjectives and words from your writing to make it more impactful.
  • Limit strategy bets or priorities to three to maintain focus.
INSIGHT

Prioritization and Ownership

  • Prioritization is challenging: picking one thing and saying no to others is key for product success.
  • Great PMs take responsibility and accountability for their choices, which sets them apart.
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