The Economics of Everyday Things

Used Golf Balls (Replay)

11 snips
Feb 24, 2025
Todd Hutchinson, president of BallHawker, dives into the fascinating world of used golf balls. He reveals that American golfers lose around 300 million balls annually, creating a unique business opportunity for recovery. Todd discusses the economics behind lost golf balls, the surprising market evolution, and the hidden ecosystem of this niche industry. He shares anecdotes about the risks and rewards of golf ball diving, shedding light on the profitability of reclaiming these watery treasures, all while emphasizing the environmental impact of recycling.
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ANECDOTE

Lost Balls

  • Lashon Wanigatunga, a self-proclaimed struggling golfer, loses about six golf balls per round.
  • This is slightly above the average golfer, who loses four to five balls per round.
INSIGHT

Golf Ball Graveyard

  • American golfers lose approximately 300 million golf balls annually, creating environmental and financial concerns.
  • This has spurred a market for retrieving and reselling used golf balls.
INSIGHT

Golf Ball Costs

  • New golf balls can be expensive, ranging from $20 to $50 per dozen.
  • High-end balls favored by many golfers can cost $4-5 each.
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