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JUST Branding

S05.EP01 - State of Brand 2024 with Jacob Cass & Matt Davies

Jan 18, 2024
Season 5 kicks off with Jacob Cass and Matt Davies discussing the ever-changing branding landscape, addressing AI integration, post-COVID market dynamics, and economic challenges. They cover pricing strategies, AI impact on branding, agency tools, legal aspects, seeking feedback, and learning resources in branding industry.
01:27:57

Podcast summary created with Snipd AI

Quick takeaways

  • Shift towards value-based pricing for brand projects to reflect true impact.
  • Personalizing client experiences is vital for strong connections and brand growth.

Deep dives

Exploring the State of Brand: Key Trends and Insights

The survey-turned-report delves into the landscape of brand, highlighting challenges such as pricing, client acquisition, and the impact of future technologies like AI.

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