
7-Figure Leap with Dustin Riechmann
Crafting Profitable Online Courses and Coaching Programs with John Meese
Jan 23, 2024
John Meese, an expert in online education, shares key strategies for building successful online courses and coaching programs, emphasizing content creation and thriving in any economic condition. He discusses his impact on the digital education landscape, inspiring lessons for aspiring online educators and entrepreneurs. Topics include crafting standout flagship products, marketing approaches inspired by Jesus, and strategies for effective coaching programs and membership products.
41:44
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Quick takeaways
- Craft a 10x promise for impactful online courses.
- Focus on creating identity shifts for clients in coaching programs.
Deep dives
Focusing on Building a Flagship Product First with a 10x Promise
Start by identifying your target customer and designing a program that offers a 10x promise for a significant impact. Craft a one-sentence promise that describes the transformative result clients will gain by joining your flagship product. Test the promise using a simple email template to gauge interest and ensure alignment with desired outcomes.