

(Part 2)How to Use TikTok Ads The Right Way to Grow Your Business
10 snips Sep 20, 2024
In this enlightening discussion, Bahar Bozdogan, a TikTok marketing expert, and Sheraz Amin, a social media measurement specialist, dive into TikTok's transformation into a powerful business tool. They share insights on effective lead generation and the importance of measurement and attribution strategies. The duo highlights how brands can use TikTok's features to better understand customer behavior and enhance ad performance. Listeners learn practical examples and techniques for integrating e-commerce through TikTok Shops, making it a must-listen for businesses looking to grow.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8
Intro
00:00 • 2min
Unveiling TikTok Advertising Strategies
02:07 • 6min
Understanding Measurement Attribution in TikTok Advertising
07:49 • 3min
Understanding TikTok Advertising Metrics and Customer Journeys
10:31 • 6min
Unlocking TikTok's Potential for Lead Generation
16:15 • 5min
Maximizing TikTok: Advertising Strategies and Tools
20:57 • 15min
Maximizing Performance on TikTok Ads
36:24 • 2min
Optimizing Advertising Strategies on TikTok
38:21 • 20min