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The Tom Ferry Podcast Experience
Crafting a Perfect Real Estate Marketing Plan | Tom Ferry Podcast Experience
Feb 15, 2024
Learn how to craft a perfect real estate marketing plan with this episode. Discover the importance of aligning marketing strategies with customer needs and the significance of a well-developed plan in a competitive market. Explore passing competitors and the impact of the recession on businesses. Get insights on creating a customized marketing plan, leveraging home valuation offers, building a recognizable brand, and the importance of consistency and repetition in real estate marketing.
01:34:02
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Quick takeaways
- Leverage home valuation offers, email CTAs, YouTube ads, and repeat referral business for generating listings.
- Establish brand saturation and frequency in the marketplace to be a dominant force.
Deep dives
Listing Magnets Plan
In the listing magnets plan, the podcast highlights the importance of leveraging home valuation offers, utilizing email calls to action (CTAs), running YouTube ads, and leveraging repeat referral business as effective tactics to generate listings.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode