SPEAK LIKE A CEO #86 - Ecosia’s Christian Kroll on creating a search engine to plants 1bn trees
Dec 11, 2020
Christian Kroll, the CEO of Ecosia, champions a search engine that plants trees instead of maximizing profit. He discusses how CEOs should aim for positive global impact and the importance of mission-driven practices. Kroll shares insights on the challenges of launching a unique eco-focused business, aiming to plant 1 billion trees, and navigating leadership in a growing organization. He also delves into balancing competitive salaries with purpose, emphasizing mentorship for aspiring entrepreneurs.
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