The CX Leader Podcast | A resource for customer experience leaders cover image

The CX Leader Podcast | A resource for customer experience leaders

Let's Play!

Nov 22, 2022
From exploring the connection between LEGO and customer experience to unlocking creativity through LEGO Serious Play, this episode discusses how play methods can enhance customer interactions, journey mapping, and design. The guest shares insights on leveraging play to create better customer experiences and integrating play into business for a customer-centric culture.
33:20

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Using Lego Serious Play method boosts creativity in customer experience workshops.
  • Virtual Lego Serious Play workshops maintain creativity and collaboration in online settings.

Deep dives

Utilizing Play for Learning and Innovation

Learning through play has been proven to enhance understanding and retention of information, making it more likely for individuals to apply these newly acquired skills in the future. Playing with Lego bricks, rooted in the Danish phrase for 'play well,' serves as a powerful tool to change perspectives on customer experience and encourage creative thinking for improved practices.

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