Elevate Classics: Essentialism Author Greg McKeown

In 'Essentialism: The Disciplined Pursuit of Less,' Greg McKeown argues that by applying a more selective criteria for what is essential, individuals can regain control of their time and energy. The book is divided into sections such as Explore, Eliminate, and Execute, providing practical advice on distinguishing the vital few from the trivial many and eliminating non-essential activities. McKeown emphasizes the importance of clarity of focus, the ability to say 'no,' and living 'by design, not by default.' This approach helps readers achieve more by doing less and making the highest possible contribution in their personal and professional lives.