Tetragrammaton with Rick Rubin

Jack Harlow

8 snips
May 24, 2023
Jack Harlow, the rising rapper and actor, shares his journey from Louisville mixtapes to global fame after hits like 'Whats Poppin.' He delves into the evolution of his songwriting, focusing on emotional authenticity and storytelling. Harlow discusses the contrast between U.S. and international audiences, highlighting his creative collective, Private Garden. He reflects on his nostalgic approach to music, the importance of originality, and the impact of icons like Ye and Eminem, while emphasizing the need for vulnerability in hip-hop.
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INSIGHT

Concise Lyrics

  • Jack Harlow prioritizes concise lyrics and storytelling due to short attention spans.
  • He focuses on delivering his message quickly and effectively.
ANECDOTE

Shift in Production

  • For his latest album, Jack Harlow chose finished beats instead of producing them from scratch.
  • This shift in approach reignited a younger MC energy in him.
INSIGHT

Vulnerability in Rap

  • After his last album, Jack Harlow found braggadocious rap less natural.
  • He felt a need to express more vulnerable themes in his music.
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