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This Is TASTE
447: Vietnamese Coffee Is Poppin’ Off with Sahra Nguyen
Aug 12, 2024
Sahra Nguyen, founder of Nguyen Coffee Supply, shares her journey of bringing Vietnamese coffee to the forefront, focusing on the often-overlooked robusta variety. She discusses the challenges of elevating robusta's reputation and emphasizes quality sourcing from sustainable farms. The conversation also touches on innovative ready-to-drink coffee products and the savory blend of cuisine from America and Vietnam. In addition, the hosts highlight exciting food spots and a new podcast app to enhance listeners’ culinary adventures.
41:35
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Quick takeaways
- Sahra Nguyen's advocacy for robusta coffee challenges its historical stigma, emphasizing its quality and unique flavor profile to transform market perceptions.
- The focus on sustainable sourcing at Nguyen Coffee Supply enhances the quality of robusta beans while ensuring equitable compensation for Vietnamese farmers.
Deep dives
The Appeal of Robusta Coffee
Robusta coffee represents a significant portion of the world's coffee production, accounting for about 40%. Despite its prevalence, it has been historically undervalued compared to Arabica, which constitutes the majority of specialty coffee offerings. Robusta beans contain nearly double the caffeine and have a different flavor profile, often being characterized as bold with chocolatey and nutty notes. Sarah Nguyen emphasizes that this perception of inferiority is misplaced and challenges the coffee industry to recognize the quality and unique characteristics of Robusta.
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