The GaryVee Audio Experience "How Do You Stay Close to Culture?" | Marketing For the Now Episode 25 with Gary Vaynerchuk
Jul 27, 2021
Bracken Daryl, CEO of Logitech, discusses sustainability in design, while Anthony Marino of ThredUp emphasizes making secondhand shopping accessible and eco-friendly. Mark Schiller from Hain Celestial shares his '3-H' philosophy, promoting a positive company culture. Kirsten Corio of the USTA illustrates how sports can bridge cultural gaps, particularly among younger audiences. The conversation weaves through themes of digital engagement, adapting to trends, and the importance of empathy in leadership, ultimately uncovering how these leaders stay connected to contemporary culture.
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Episode notes
Staying Close to Culture
- Stay on top of culture by actively engaging with various aspects of it.
- This includes knowing popular restaurants, artists, social media influencers, platforms, and fashion trends.
Leveraging Algorithms
- Program algorithms and AIs to discover new trends and interests.
- Avoid getting lost in mindless content; actively search for relevant information.
Surround Yourself with Youth
- Surround yourself with younger people who are actively engaged in culture.
- They often have a better grasp of current trends and can provide valuable insights.