The HeyCreator Show

The Advantage of Email Marketing, Featuring Nathan Barry of ConvertKit

Mar 30, 2020
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ANECDOTE

Nathan Barry's Startup Journey

  • Nathan Barry started with a design background and blogging community interest, writing and self-publishing a book successfully.
  • His success with email marketing techniques led him to create ConvertKit in 2013, now serving 28,000 customers and doing $20 million in revenue.
ADVICE

Quick Start with Epic Content

  • Launch your email list with a simple landing page quickly before building a full website.
  • Create epic, detailed content that you'd want to read yourself to grow and engage your audience.
ADVICE

Share Your Personal Story

  • Weave your personal story authentically to connect with your audience.
  • Set clear audience or revenue goals to rally support and track progress.
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