The Advantage of Email Marketing, Featuring Nathan Barry of ConvertKit
The HeyCreator Show
Best Practices in Cleaning Your List
The biggest thing is just, you only want people who are really engaged and want your content on onyour list. What i would do is what's built in a convercet, which is selecting anyone who has not opened or collected anything for at least 90 days,. And i would drop them off into a sequence. If they open or click any of those emales, then you keep them. If they don't, then you just t leat them off.
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