Mixed Signals from Semafor Media Piers Morgan On Going Independent, Meghan Markle, and Why He Likes Pouring Gasoline On the Fire
Apr 4, 2025
In this lively discussion, Piers Morgan, a prominent TV star known for his work in British tabloids and on CNN, shares his journey to building an independent brand on YouTube. He reflects on the media landscape's evolution and the importance of having fun in journalism. Morgan also dives into the heated debate surrounding Meghan Markle and the royal family, emphasizing free speech. With his candid views on current events, including Trump, he illustrates the challenges and motivations behind moving away from traditional media.
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YouTube Transition
- Piers Morgan transitioned his show from traditional TV to YouTube due to higher viewership on the latter.
- His interview with Cristiano Ronaldo garnered 22 million views on YouTube, compared to 600,000 on TV.
YouTube as Mothership
- Piers Morgan views YouTube as the mothership for a broader brand, citing The Daily Wire as a model.
- He envisions expanding into various genres, such as crime, history, and sport, under the "Uncensored" brand.
Profitability and Investment
- Piers Morgan's Uncensored venture is already significantly profitable and attracting investors.
- He emphasizes the long-term vision and the potential for it to become a major media entity.