Kids Media Club Podcast
Kids Media Club Podcast: chat with Simon Pulman, entertainment lawyer
May 9, 2024
Entertainment lawyer Simon Pulman chats with Jo, Emily, and Andrew about fast channels, old shows' popularity with young audiences, and the impact of TikTok on content creation. They discuss Gen Z's embrace of Tooby, changing media consumption habits, multi-platform strategies in kids' media, and the challenges of creator recognition in the TikTok era.
45:20
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Quick takeaways
- Younger audiences rediscover older shows on fast channels like Tooby, reflecting a trend of engaging with long-standing series.
- Gen Z audiences prefer series with multi-season story arcs for predictability and commitment, impacting viewing habits and show development.
Deep dives
Insights on Tooby's Unique Streaming Approach and Gen Z Audience Interaction
Tooby's innovative streaming platform offers a combination of streaming and library content, attracting younger audiences who respond well to the free and ad-supported model. The rediscovery of older catalog content by Gen Z viewers on fast channels like Tooby highlights a trend where newer audiences engage with long-standing series, similar to the resurgence of older shows like Suits.
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