Consulting Success Podcast
Authentic Sales & Business Development For Consultants With Eric Rich: Podcast #329
Jun 10, 2024
Experienced business development professional Eric Rich shares insights on crafting a winning framework, dominating niche markets, building trust with clients, accelerating sales, and articulating unique selling points clearly in the consulting industry. He emphasizes the importance of aligning market opportunities with organizational capabilities and fostering genuine client relationships over simply selling services. Learn how to secure new business, turn customers into loyal advocates, and transform prospects into customers faster in this engaging conversation.
40:19
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Quick takeaways
- Effective business development involves aligning market opportunities with organizational capabilities.
- Building strong client relationships based on trust and value creation is crucial for success.
Deep dives
Crafting a Winning Business Development Framework
Crafting a winning business development framework involves aligning market opportunities with one's capabilities, focusing on what sets the business apart, and offering exclusive solutions that cater to the client's unique needs. It is about moving beyond generic sales pitches to deeply understand the client's objectives and challenges, aligning them with the firm's strengths and capabilities.
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