The Futur with Chris Do

How to Take Creative Risks and Win w/ Craig Black | Ep 386

28 snips
Oct 4, 2025
Guest
Craig Black
Craig Black, a Scottish visual artist behind the innovative 'Acrylic Fusion' technique, shares his inspiring journey from professional footballer to creative trailblazer. He reveals how embracing fear led to pivotal career shifts, fostering global collaborations with brands like Porsche and UEFA. Craig discusses the importance of self-initiated projects, timing launches with cultural moments, and building a family-first lifestyle studio. His advice is a masterclass for anyone looking to break through creatively while remaining true to their authentic voice.
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ANECDOTE

How The Porsche Project Was Done

  • Craig created a Porsche wrap by pouring his acrylic-fusion artwork on a 60x60cm board and photographing it in high resolution.
  • The image was then printed and wrapped onto the car instead of pouring paint directly on the vehicle.
INSIGHT

Breath As A Painting Tool

  • Craig uses breath to subtly manipulate paint flows and create intricate blends that tools can't reproduce.
  • The intimacy and control of breathwork make each piece uniquely detailed in ways a hairdryer or straw could not.
ANECDOTE

From Pro Football To Design College

  • Craig left professional football after five years because it made him unhappy and returned to art.
  • His former art teacher preserved his portfolio and later helped him get into graphic design college, which changed his career path.
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