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Masters of Scale

Rapid Response: A new script for the book biz and Hollywood, with The Black List’s Franklin Leonard

Oct 1, 2024
26:08
Snipd AI
Franklin Leonard, founder of The Black List, discusses his revolutionary approach to identifying overlooked screenplays and his new initiative to extend this model to the book industry. He highlights the shared challenges between Hollywood and publishing, such as talent discovery bottlenecks and missed revenue opportunities. Leonard emphasizes the need for diverse voices, the importance of taking calculated risks, and the limitations of AI in creative expression. His insights could redefine how industries discover and nurture talent.
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Podcast summary created with Snipd AI

Quick takeaways

  • Franklin Leonard's expansion of The Black List into the book industry aims to connect overlooked literature with Hollywood's demand for adaptations, boosting visibility and revenue.
  • The podcast emphasizes the need for re-evaluating industry assumptions about risk to foster creativity and discover untapped talent across creative sectors.

Deep dives

Economic Impact of The Blacklist

The Blacklist, initiated as a platform for promoting unproduced screenplays, has recently expanded to include novels, which represents a significant evolution in its mission. This expansion aims to bridge the gap between literary talent and the film industry by allowing novelists to create profiles showcasing their works, thus increasing their visibility to publishers and filmmakers. Evidence suggests a dramatic monetary incentive tied to this initiative, as adaptations of novels frequently contribute significantly to the film industry’s revenue, highlighting a clear connection between literature and cinematic success. The platform intends to unearth exceptional writing that might otherwise remain unnoticed, potentially leading to lucrative publishing and adaptation opportunities.

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