The Nathan Barry Show The Only Short-Form Strategy You Need In 2026 | 108
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Dec 18, 2025 
Colin Landforce, founder of Cut30 and expert in short-form video strategy, debunks the myth of saturation in social media. He reveals that small audiences can lead to significant business success, sharing success stories of creators achieving impressive results with under 1,000 followers. Colin outlines a three-step framework for creating impactful content, emphasizing the power of compelling hooks and visual elements. He encourages entrepreneurs to embrace short-form video as a primary marketing tool, offering practical tips for consistent engagement.
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Saturation Is A Myth With Novelty
- Short-form saturation is a myth if you bring a unique perspective or novel execution.
- Novelty outweighs follower-count; interesting formats still break through the algorithm.
Small Audience, Big Business Impact
- Ben, a one-person web designer, never exceeded ~2k views but booked so much work he paused posting.
- Small, targeted audiences can create outsized business impact when the right buyers see your content.
Just Start With One-Shot Videos
- Break the seal: publish simple one-shot videos to start learning quickly.
- Use clear text-driven hooks and a simple visual; the first video should take ~15 minutes.