110 - The Business of Hand Lettering — with Lauren Hom

Lauren Hom, a dynamic hand lettering artist and founder of Hom Sweet Hom studio, shares her inspiring journey from advertising to creative entrepreneur. She discusses the transformation sparked by her blog, 'Daily Dishonesty,' capturing the joys and challenges of turning passion into profit. Lauren dives into the nuances of freelancing, pricing, and the importance of a distinctive creative voice. She emphasizes mentorship's role in the creative community and reflects on the empowerment of women in the thriving field of hand lettering.