James Sinclair's Business Broadcast £15K/Month Part-Time Fire Safety Business But Struggling to Attract Bigger Clients
May 25, 2025
Scott Mathey, a former soldier and firefighter, now runs First Choice Safety Training and Consultancy, a part-time fire safety business that generates £15K a month. He discusses the hurdles of attracting larger clients while balancing personal life and entrepreneurship. The conversation touches on the importance of digital marketing, particularly Google Ads, and nurturing client relationships. Scott shares insights about embracing change, navigating life's challenges, and strategies for turning his part-time venture into a full-fledged enterprise.
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Episode notes
Safety Nets Slow Business Growth
- Major life challenges often force accelerated business growth.
- Having a safety net can delay necessary bold business moves.
Use Google Ads and Tenders
- Use targeted Google Ads and tender applications to attract bigger clients.
- Employ a specialist agency and regularly submit tenders to increase visibility among large companies.
Roundabout Sales Success Story
- Man built a multi-million insurance business by noting truck numbers from a roundabout.
- He cold-called these prospects diligently to win business day by day.