

Noise Founder On Building A Bootstrapped Startup, IPO & Future Of Technology | FO 150 | Raj Shamani
Dec 20, 2023
In this episode of Figuring Out, Raj Shamani talks to Gaurav Khatri, founder of Noise, about the journey of building a successful brand, overcoming common entrepreneurial mistakes, meeting Virat Kohli, influencer marketing, and beating competitors in the wearable industry. They also discuss the importance of quality over revenue, celebrity endorsements, factors to consider before buying a smartwatch, and the global impact of Indian technology products.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8
Introduction
00:00 • 2min
Building a Brand and the Importance of Quality
02:12 • 10min
Celebrity Endorsements and the Growth of Noise
12:28 • 8min
Perfectionism and Success with Influencer Marketing
20:47 • 9min
Factors to Consider Before Buying a Smartwatch
29:27 • 17min
I am not aware of the value here
46:00 • 4min
Creating Another Shopify and the Global Impact of Technology
49:40 • 2min
Why Noise is Better Than Competitors
52:09 • 4min