In this episode of Figuring Out, Raj Shamani talks to Gaurav Khatri, founder of Noise, about the journey of building a successful brand, overcoming common entrepreneurial mistakes, meeting Virat Kohli, influencer marketing, and beating competitors in the wearable industry. They also discuss the importance of quality over revenue, celebrity endorsements, factors to consider before buying a smartwatch, and the global impact of Indian technology products.