Andy Frisella, an entrepreneur and author, is joined by real estate mogul Barbara Corcoran and Tommy John founder Tom Patterson. They share gritty truths about entrepreneurship, emphasizing that no one will come to save you. Frisella stresses relentless commitment, while Patterson recounts how rejection fueled his drive to disrupt the undergarment industry. Corcoran reveals the importance of unique traits and high standards for success. Together, they explore the dual nature of leadership and the holistic approach necessary for building impactful brands.
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volunteer_activism ADVICE
Entrepreneurship's Hidden Mental Toll
Entrepreneurship is extraordinarily hard mentally, emotionally, and physically.
Prepare yourself mentally for long-term relentless effort and difficulty to succeed.
question_answer ANECDOTE
Frisella's Humble Beginnings
Andy Frisella started his business with $12,000 and sold only $7 on the first day.
He made no profit the first three years and earned $695/month for seven years.
insights INSIGHT
Consistency Compounds Growth
Growing a business isn't a straight line, but a series of slow growth pikes followed by rapid growth spurts.
Executing consistently over time compounds results into steep growth eventually.
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What separates those who dream about building a brand from those who actually do it?
In this episode, I’ve pulled together some of the most hard-hitting moments from conversations with true builders—people who didn’t wait around for perfect conditions, they made things happen. You’ll hear from Andy Frisella, Jesse Itzler, Tom Patterson, Codie Sanchez, Bedros Keuilian, Barbara Corcoran, and Gunnar Peterson. Every one of them started from scratch. No shortcuts, no handouts—just a relentless commitment to making their vision real.
Andy kicks it off with his straight-up truth: no one's coming to save you. Jesse Itzler jumps in with what it really means to create moments that matter—personally and professionally. Tom Patterson walks us through betting on yourself when nobody else does, sharing how he turned rejection into drive and built Tommy John from zero. Codie Sanchez gets tactical about ownership, explaining why buying boring businesses might just be the smartest path to financial freedom. Then Bedros Keuilian talks about how trauma can either chain you down or become your greatest weapon. Barbara Corcoran breaks down the power of rejection and what it takes to stand out in the face of doubt. And Gunnar Peterson reminds us that how we train our minds and bodies sets the standard for everything else in life.
Each of these guests shares real lessons from the trenches—what it actually looks like to do the work, to fail, and to rise anyway. This isn’t about inspiration. It’s about responsibility. These voices are proof that you don’t need a perfect plan. You need a decision. You need action. You need hunger. And you need the mindset that says, “Why not me?”
This mashup is a call to all the underdogs, builders, creators, and fighters who are ready to stop watching from the sidelines. If you’re serious about becoming the person capable of achieving the dream—you’ll get everything you need right here.
Key Takeaways from This Episode
- Andy Frisella on building 1st Phorm and setting an unbreakable standard
- Jesse Itzler on creating meaningful life chapters through bold decisions
- Tom Patterson’s journey from rejection to retail disruptor
- Codie Sanchez’s approach to buying cash-flowing businesses most overlook
- Bedros Keuilian on rewriting your identity through pain and discipline
- Barbara Corcoran’s mindset on turning “no” into next-level growth
- Gunnar Peterson’s insight on how physical discipline fuels success everywhere
Success doesn’t respond to your excuses—it responds to your execution. This is your moment to stop playing small and start building what you were born to create.
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