

#770 You Don’t Have an Operations Problem. You Have a Sales & Marketing Problem.
4 snips Sep 5, 2024
Many entrepreneurs mistakenly believe they have an operations issue, but the real challenge often lies in sales and marketing. The hosts delve into empowering leadership, highlighting the importance of collaboration over control. They share valuable insights from Barack Obama on relationships, offering transformative perspectives for personal and professional growth. Additionally, they discuss the joys and challenges of balancing parenting with entrepreneurial pursuits, reflecting on how lifestyle businesses can enhance family life.
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Actual Ownership
- Give people actual ownership of their work, not just fake ownership.
- Actual ownership means consequences or changes if agreed-upon metrics aren't met.
Creating Leaders
- Traditional command and control creates followers, not leaders.
- Instead of briefing your team, let them brief you; certify their processes instead of dictating.
Hidden Sales Problems
- Founders with under $250k revenue often see operational problems (delivery, trust, staffing).
- These are often sales/marketing problems; the real challenge is finding more revenue.