

Episode 97 - Management Unfiltered | Maximizing your Practice by Utilizing VAs w/ Cory Pinegar
Jun 12, 2025
In this engaging discussion, Cory Pinegar, founder of Reach, shares insights on revolutionizing dental practice management with virtual assistants (VAs). He highlights how VAs can enhance communication and efficiency, allowing teams to focus on patient relationships. The conversation delves into the challenges of hiring VAs and emphasizes setting clear expectations for success. With personal anecdotes, Cory explains how structured hiring can transform team dynamics and ultimately improve patient satisfaction and care.
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Remote Staffing Transforms Dentistry
- Dentistry traditionally resisted remote staffing due to its intimate, in-person nature.
- Advances in technology and COVID accelerated virtual assistant (VA) integration into dental practices.
Hire VAs for Long-Term Fit
- Define specific skills, personality traits, and availability before hiring a VA.
- Prioritize long-term fit over rushing to fill a role to avoid turnover cycles.
Front Desk Role Overload
- Dental front desks face overwhelming multi-tasking, diluting quality patient interaction.
- Delegating administrative tasks to VAs allows staff to focus on building genuine patient relationships.