Ahead of the Game Understanding Your Audience with Rand Fishkin
23 snips
Mar 22, 2024 
Marketing expert Rand Fishkin discusses the state of marketing in 2024, the creation of SparkToro, personal branding issues, and the balance between human and AI in marketing. Learn what 10-year-old Rand wanted to be when he grew up and how human empathy is crucial in content creation and marketing strategies.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Introduction
00:00 • 4min
The Evolution of Social Media Networks and Consumer Trends
03:49 • 18min
Understanding the Significance of Audience Analysis in Marketing Strategy
21:22 • 4min
Understanding Audience Mindsets and Data-Driven Marketing Strategies
25:25 • 8min
Navigating the Complexities of Word-of-Mouth Marketing
33:21 • 19min
Importance of Human Empathy in Content Creation and Marketing Strategies
52:39 • 3min
Embracing Purposeful Work to Combat Mental Health Struggles
55:29 • 8min