The Short Term Show Stabilization, Not Saturation: The Truth About STR Performance ft. Kenny Bedwell
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Jan 28, 2026 
Kenny Bedwell, founder of STR Insights and short-term rental data analyst, breaks down why the market is stabilizing rather than collapsing. He highlights the widening gap between average and top 10% performers. They cover professionalizing operations, financing pitfalls like overleveraging, strategic asset choices such as one-bedrooms, and how to scale thoughtfully toward top-tier performance.
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Stabilization Replaced The COVID Boom
- The short-term rental market moved from an early-adopter boom to natural stabilization as supply caught up with demand.
- Stabilization is healthy and doesn't mean the asset class is broken or saturated.
Tech Enables Professionalization
- The industry matured with better software, vendors, and systems since the early days.
- Technology and professionalization make scaling and operating many more units feasible today.
Own Revenue Management, Don't Auto-Pilot
- Manage your revenue strategy actively; don't assume PriceLabs or tools will optimize without your oversight.
- Own pricing, operations, and systems rather than outsourcing total responsibility to software.