Entrepreneurs on Fire Growing a Business with Community with Michael Chernow
Jul 22, 2025
Michael Chernow, the Founder and CEO of Kreatures Of Habit, is a seasoned entrepreneur and wellness expert with 15 years of business-building experience. He discusses the importance of work-life balance, emphasizing joy in entrepreneurship. Chernow highlights how community connections drive loyalty and growth, sharing insights from the restaurant industry. He also introduces the 'three C's' of success: commitment, confidence, and courage, essential for thriving in business. Additionally, he explores crowdfunding's community power and the impact of unique marketing strategies.
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Work-Life Balance Is Achievable
- Work-life balance is possible even for driven entrepreneurs.
- Michael recalibrated his work to prioritize joy with family while maintaining success.
Build Loyalty by Personal Engagement
- Build community by engaging personally with customers.
- Calling customers and replying to emails creates loyalty and real connections.
Use Exclusive Content to Engage
- Create a Facebook community with exclusive content to engage fans.
- Reward active community members with perks to encourage loyalty.