Systems Saved Me®

5 Whys in 15 Minutes: How to Fix the Real Problem in Your Business

Oct 14, 2025
Selma Dawelbeit, Founder and CEO of Syswell Consulting and a Lean Six Sigma Black Belt, dives into the transformative power of the 5 Whys. She reveals how most business issues are due to flawed processes, not people, and shares real-life stories about overcoming cash flow challenges and proposal delays. Selma warns against blindly applying AI to broken systems and provides a quick guide for running a 15-minute 5 Whys session. Her key takeaway? Prioritize process optimization before introducing technology for lasting solutions.
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INSIGHT

Problems Are Process, Not People

  • Most business failures trace to broken processes, not people.
  • Fixing processes first prevents automating and scaling failures with AI.
INSIGHT

AI Amplifies Process Quality

  • AI amplifies whatever process you feed it, good or bad.
  • Automating a broken process simply scales failures faster and more consistently.
ADVICE

Define Problems Specifically

  • Define the problem with specifics before diagnosing it.
  • Keep asking why until you reach a cause you can directly influence.
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