

Rundown: Macy's turns down buyout bid, Solo Stove's marketing woes, & Etsy's Super Bowl ambitions
Jan 27, 2024
This podcast discusses Macy's rejection of a $5.1 billion takeover bid, Solo Stove's controversial marketing campaign with Snoop Dogg, and Etsy's plans to advertise during the Super Bowl, including a new tool called Gift Mode.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Introduction
00:00 • 3min
Macy's Rejection of Buyout Bid
02:34 • 3min
Challenges and Declining Sales of Department Stores
06:00 • 2min
Adapting Business Models and Solo Stove's Marketing Strategy
07:42 • 9min
Challenges in Measuring the Impact of Online Marketing
17:12 • 2min
Etsy's Super Bowl Campaign
18:53 • 9min