Wealthy Way

Low-Ticket vs High-Ticket: Which One Actually Scales? | Ravi Abuvala

13 snips
Aug 20, 2025
Ryan Pineda chats with Ravi Abuvala, founder of Scaling with Systems, who has driven over $30 million in sales across 3,000 businesses. They explore the stark differences between low-ticket and high-ticket sales, dissecting the high churn rates of $97 memberships. Ravi emphasizes how low-ticket offers can stabilize ad spend while transitioning to a more lucrative recurring revenue model. They also discuss the importance of community engagement, effective marketing strategies, and leveraging personal branding to create lasting client relationships.
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INSIGHT

Trust Recession Raises Value Of Recurring Revenue

  • Trust has fallen and buyers need much more exposure before purchasing high-ticket offers.
  • Recurring revenue stabilizes businesses and reduces the monthly 'hunt' for new clients.
ANECDOTE

From $97 Membership To Blended Recurring Model

  • Ravi launched a $97 membership and hit $100K MRR in 60 days but faced churn and market saturation.
  • He then layered mid- and high-ticket recurring and done-for-you services to build stability and profitability.
ANECDOTE

Why Ryan Moved From $97 To $1K–$2.5K Offers

  • Ryan tried a $97 membership and nearly hit $100K but CAC and churn made economics poor.
  • He pivoted to an all-in-one $1K–$2.5K/mo platform bundling leads, software, coaching and funding to improve LTV and margins.
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