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Proof to Product
273 | How she found her overseas manufacturing partners with Ashley Jankowski, The Typeset Co
Nov 15, 2022
Ashley Jankowski shares her journey from branding agency to product business, discussing challenges of finding overseas manufacturing partners, shifting to new product categories, and expanding with themed sticker displays to meet customer demands.
26:24
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Quick takeaways
- Transition from branding agency to product-based business by identifying niche market opportunity.
- Overcoming challenges of finding honest and reliable overseas manufacturing partners for product success.
Deep dives
Ashley's Journey from Branding Agency to Product Entrepreneurship
Ashley transitioned from owning a branding agency to creating and selling physical products by identifying a niche market opportunity. She reimagined alphabet magnets for a modern audience, inspired by how adults interacted with them on the fridge. Collaborating with her husband, they researched and found overseas manufacturing partners, overcoming challenges faced with US manufacturers. This intentional shift marked the beginning of their successful product journey.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode