How I Built This with Guy Raz The Knot: Carley Roney & David Liu (2018)
Oct 7, 2019
Carley Roney and David Liu, co-founders of The Knot, share their unexpected journey from wedding chaos to revolutionizing the industry. They recount how a haphazard rooftop wedding sparked the idea for a fresh wedding planning platform in 1996. The conversation dives into overcoming doubts, securing support from AOL, and reshaping the narrative for modern couples. They reflect on the challenges of entrepreneurship and the beauty of imperfection in their path to building a billion-dollar brand.
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Parental Disapproval
- Carley Roney told her parents about her whirlwind romance and upcoming marriage to David Liu.
- Her parents, who had a similar experience ending in divorce, expressed strong disapproval.
Wedding Day Disaster
- Carley and David's wedding day was a disaster, with 111-degree weather and a steaming paella dish upsetting guests.
- The experience highlighted the difficulties of wedding planning and inspired them to create a better solution.
Smithsonian CD-ROM
- After their wedding, Carley and David started a multimedia company, landing a deal with the Smithsonian to create a CD-ROM.
- The CD-ROM was bundled with iMacs, resulting in unexpected financial success and launching their company.