How I Built This with Guy Raz cover image

The Knot: Carley Roney & David Liu (2018)

How I Built This with Guy Raz

00:00

Navigating Early Challenges in Wedding Planning

This chapter explores the initial hurdles faced in establishing a wedding planning website, including the demand for consistent content and community engagement. The founders share their innovative strategies for content creation and their experiences with investor skepticism while launching their online gift registry. Emphasizing the importance of adaptability, the narrative highlights key moments that shaped their journey, from a crucial book deal to the emotional challenges during the dot-com crash.

Play episode from 28:09
Transcript

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app