30 Minutes to President's Club | No-Nonsense Sales

Club Playbook: Three Steps to Cold Calling Success (ft. Jason Bay of Outbound Squad)

Nov 13, 2023
Jason Bay, sales expert and founder of Outbound Squad, shares three steps to cold calling success. He discusses the importance of a permission-based opener, focusing on prospects' top of mind concerns, and finding problems to solve. He also emphasizes the need to be assumptive when scheduling the next meeting. The podcast covers the significance of the first 60 seconds of a cold call, creating interest without immediate pitching, and securing the meeting with triple confirmation.
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